Topic: Ad Position on Search Engines?

When you're promoting local business, is it recommended to be between the #1-3 ad spots on adwords, ysm, bing etc.. for search traffic? Or is it still possible to be below those spots and still run a successful campaign if the budget is low?

Re: Ad Position on Search Engines?

for niche kws 1-3
broad kws 7-8

Re: Ad Position on Search Engines?

I think it's going to vary on the niche and the keyword. Test it and find out.

You are always going to get people that accidentally click, or are just clicking around a lot and may not be that interested when you are in the top positions. But it depends on how you convert.